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Communications for Small Business Owners

Online based course with study materials, tutor support and certificate included.


Churchill Square Training and Development

Summary

Price
£24 inc VAT
Study method
Online
Duration
4 hours · Self-paced
Qualification
No formal qualification
Certificates
  • Certificate of completion - Free
Additional info
  • Tutor is available to students

2 students purchased this course

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Overview

Communication between individuals is a two-way street, but communication between a small business and its customers is a multi-lane highway. Navigate this highway successfully and you increase customer numbers and profits. Set out on this highway unaware, ill-prepared, or unconvinced of its importance, and you will lose ground to your competitors. This course will introduce and reinforce the essential components of written communication that will connect you with existing and potential customers.

Description

What Will Students Learn?

  • Define the essential pieces of communication
  • Customise these essential pieces for their company
  • Identify the processes and plans needed for clear communications
  • Develop, maintain, and evolve effective content for their communications

What Topics are Covered?

  • Key communication components
  • Your communications plan
  • The five C’s of a successful message
  • Communication strategies
  • Sharing information through media releases
  • Communicating online
  • Using stories to communicate
  • Polishers and time savers
  • Enhancing your results
  • Maintaining your message in crisis

Who is this course for?

If you are new to the communications highway, this course will provide the foundation for future development. If your company has some communications expertise, this course will help you strengthen and polish your essential components.

Questions and answers

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Certificates

Certificate of completion

Digital certificate - Included

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FAQs

Study method describes the format in which the course will be delivered. At Reed Courses, courses are delivered in a number of ways, including online courses, where the course content can be accessed online remotely, and classroom courses, where courses are delivered in person at a classroom venue.

CPD stands for Continuing Professional Development. If you work in certain professions or for certain companies, your employer may require you to complete a number of CPD hours or points, per year. You can find a range of CPD courses on Reed Courses, many of which can be completed online.

A regulated qualification is delivered by a learning institution which is regulated by a government body. In England, the government body which regulates courses is Ofqual. Ofqual regulated qualifications sit on the Regulated Qualifications Framework (RQF), which can help students understand how different qualifications in different fields compare to each other. The framework also helps students to understand what qualifications they need to progress towards a higher learning goal, such as a university degree or equivalent higher education award.

An endorsed course is a skills based course which has been checked over and approved by an independent awarding body. Endorsed courses are not regulated so do not result in a qualification - however, the student can usually purchase a certificate showing the awarding body's logo if they wish. Certain awarding bodies - such as Quality Licence Scheme and TQUK - have developed endorsement schemes as a way to help students select the best skills based courses for them.